CONVERSATIONAL copywriting services for creative entreprenuers
Good copy is the difference between a site that gets
ADMIRED
and one
that gets
conversions
Every corner of your business feels the impact of the right words in the right places, said in just the right ways to connect with the exact right people. And it’s time for your business to have the right words, wouldn’t you say?
You already wear a million hats — you do not need to add “copywriter” to the rack, too.
You’re already juggling content calendars, family calendars, client work, so many emails, that self-care goal you promised yourself you’d meet, and MORE.
It’s overwhelming, way too time-intensive, and although you’re used to doing a zillion things yourself… you’re drawing the line at Copywriter.
And honestly?
GOOD FOR YOU.
BECAUSE YOU JUST FOUND…
Empathy-first, confidence-boosting copy rooted in your story and your personality...
written by a girl who’s on a mission to make “the messy middle” your best moment yet.
Your website needs to start a
conversation
HERE’S WHAT YOURS CAN SAY:
I see you
You’re not alone
That’s totally valid
Things can get easier
We can solve this
It’s not your fault
You’re doing great
I can help
Website Copywriting
For business owners who need their website words to be as compelling as their testimonials
Confidently share your URL knowing that every word on your website is intentionally chosen to help you actually connect with your perfect people — and get them saying “omg this is THE person I’ve been looking for.”
Whether you need 6 pages or 12 (or 20?!?), we’ll work together to get you that just-right website you’re dreaming of with the kind of copy that draws readers in, gets them going exactly where they need to, and reading the words that make them click “inquire now.”
ALL THE DETAILS
Sales Page Copywriting
For the offer that's so good it should sell itself (but unfortuantely, that's just not how things work)
You can have the most amazing offer in the actual universe, but without the right copy to sell it? *crickets*
Let’s work together to show off your offer (and up your conversions) with empathy-first, question-answering copy your audience will devour almost as fast as the latest Emily Henry romcom.
(Because who said being sold too can't be fun?)
Learn more
Email Sequences
For the inboxes of your perfect people (so they never ever forget that you're the one for them)
If your website is that first hello, your emails are the let’s-catch-up-over-coffee conversations that follow.
Imagine your emails — totally done-for-you and full of your story, your personality, and your expertise — becoming their new *must-read* email each week.
Sales emails they WANT to read. Welcome sequences that get them excited to be subscribed. And newsletter strategy so you can carry the torch solo.
Learn more
The copy audit
For the "I'm my own copywriter but I want an actual copywriter to tell me it's good" business owners
But wait... is your site (or your sales page) *already* written? I can help with that, too ;)
Send me your website, sales page, or emails for strategic, true-to-you, actionable suggestions in written AND video form (because I just can't help myself).
All from someone who knows the what's what of conversion copy and the art of conversational writing — and can give you the feedback you need to publish (or revise!) with confidence of a pro.
the audit 411
TAKE IT FROM THEM
“When we got the first draft back, I realized it would have taken me forever to get all that done.”
“Now, we finally have a website that is reflective of our brand! We haven't updated our website in years because I haven't had time to get to the copy. Now we will actually feel comfortable and confident sending people there!”
— brittany hege
All facets of my business have been improved in some way!
I feel like I've just roamed the earth looking for these products up until now. So grateful for you!
As long as it doesn't conflict with Caitie's ability to work with ME, you should absolutely, hands-down hire her to be your copywriter.
You were able to capture what I was thinking but couldn't express and turn my ramblings into a cohesive sales page!
I’m obsessed with my welcome sequence. It feels so me and it flows really well even though there’s a lot of info shared in it.
I got exactly what I wanted :) I have the BEST website!!
We have pages and pages of clear messaging!
You really took the time and made the effort to truly know me and my business, that's why the copy is spot on!
You are SO INCREDIBLY kind and patient! You're fun to work with and very organized. And we would highly recommend you :)
I hope you know the welcome sequence you wrote for me altered my brain chemistry.
This is INCREDIBLE Caitie!!! I am blown away by your skill!
THE DONE-FOR-YOU COPYWRITING SERVICES PROCESS
STEP ONE: We chat
You click one of the many links that take you to my inquiry form (hey look, another one!) and you tell me, “I want you to write my copy!” I get back to you within a day and we schedule a free vibe check call. You like what you hear, decide we’re a good fit, and then…
STEP TWO:
We start
Things kick off with a welcome guide, a custom copy questionnaire, a 60-minute strategy call, and (I’m just going to say it) “Did we just become best friends?!” vibes. You’ll know exactly what’s happening next, and I’ll learn everything about you and your brand.
STEP THREE: I write
Well, actually, I’m researching and strategizing, then writing effective and true-to-you copy that will resonate with your audience and sell your stuff in a designer-friendly Google Doc that’s easy to transfer to its final home (yup, I’m talking about your brand-new site!).
STEP FOUR: We review
You read through your copy and leave feedback, then we’ll hop on a screen-sharing review session to go through it all together. I’ll finalize your copy within two revisions (but very likely one), so you can get in and get out with *chef’s kiss* copy in no time.
STEP FIVE: We celebrate
Your copy is polished, the excitement is real — it’s time to get your copy out into the world. Once it’s ready to launch, you share it with me for one final *almost-live* proofread, and then? Full copy confidence. (I love that for you!)
We’ll go together like
creamy
peanut
butter and
jelly if you...
grape
Want your copy to read more like a conversation between two friends (with two slices of pizza) than a buttoned-up LinkedIn-esque laundry list of your qualifications
Are a big fan of storytelling and are down to tell your authentic story (even if it means getting a liiiiittle bit vulnerable)
Believe that copy (and marketing) should be honest, transparent, and rooted in empathy
Are very (very) into the idea of selling without making people feel ashamed, less than, or not good enough
Want the words that represent your brand to make an impact beyond bringing in $$$
Are a nice person who stands for equality, safety, and human rights everywhere — and you want to work with a fellow nice person who believes in the same <3
“If you need someone who will take the time to get your messaging right, hire Caitie. She’s the real deal.”
“Caitie is more than a great writer. She knows how to structure copy so people actually read it, and she backs it up with SEO research to make sure it reaches the right audience. She takes the time to fully understand your business and what you want to express, then she makes that happen through words.”
melanie OBITZ-BUKARTEK
"Caitie cares about her clients and her client experience is impeccable.
"I’m obsessed with my welcome sequence. It feels so me and it flows really well even though there’s a lot of info shared in it. When I read the first draft of my welcome sequence, I was like “oh yes, Caitie was the ONE for the job." If you're thinking about working with her, do it!"
catryce sutsons
"Caitie is the real deal. An absolute professional! So easy to work with and so knowledgable!"
"I truly believe with Caitie's copy together with my new website, my goal of taking my business to the next level will happen. If you are wondering if Caitie is the copywriter for you, let me assure you, you won’t regret investing in her services!"
Sara-jane lai
THE PORTFOLIO IS FULL OF COPY FOR REALLY COOL PEOPLE IN INDUSTRIES LIKE…
Education
Accounting
Business Coaching
Meta Ad Management
Marketing
Custom gifting
Course Creation
Budget Coaching
EdTech
Nonprofit
Luxury Retreats
Social Media Marketing
Want to take a peek?
VIEW PORTFOLIO
full stop.
If unwritten copy (and all the strategy + search-engine-optimizing that goes with it) is the thing that’s been holding your business back from its next chapter, it's time to team up with a partner who can take your brain-dumped thoughts and turn them into clear, compelling copy that feels GOOD — and makes the sale.
