the messy middle
The newsletter for people who care about connecting as much as converting.
The Messy Middle is a copywriting newsletter, but also? It’s kinda not.
Each Thursday, get a story, some strategy, and a perspective shift or two about how you can run your business and feel good doing it — even in the middle of the messiest parts of life and biz.
I really love Caitie's newsletter
and I read it every week. It makes me feel reassured that someone else is having a normal life!
Every week, we talk things like:
Conversational copywriting
Authenticity online
Empathy-driven marketing
Website strategy
Storytelling (while
still selling)
Creating a feel-good business
Want to get the vibe before you join?
Check out some of these reader faves ↓
this order contains 28 breadsticks
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the one about being *so freaking clear* on ur website
despite my type A+ self expectations…
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the one about not meeting your goals
this order contains 28 breadsticks
SUBJECT LINE:
PREVIEW TEXT:
the one about being *so freaking clear* on ur website
the windbreaker was a dead giveaway
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the one about sending the “I'm the one” signal to your ideal clients
the argument that almost broke my marriage
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The one where you find the *right* words to more *easily* sell your stuff
Hi, I’m Caitie!
And my claim to fame? Writing exactly how I talk.
(Plus scaring my 89-year-old grandma, who, yes, subscribes to my newsletter, with the stories I choose to share on the internet)
I’m just a Type B+ girlie trying to temper down my Type A+ self-expectations who can’t help but talk self-growth and authenticity right alongside the “how to make your website WORK” conversations.
Oh, and that’s *also* the vibe of this newsletter, so if you’re into it, you might want to…
