Jennifer Findley
"Strategic, compelling, problem-solution driven marketing"
Jennifer Findley is an educator with an online store offering over 1,200 digital teaching resources. She also hosts two membership programs, each serving hundreds of teachers. Her resources have earned 5-star reviews from over 294.4k teachers and she has over 31.1k followers on Instagram.
I support Jennifer’s marketing by building an intentional Instagram strategy, developing monthly content calendars (including launch-specific content), and creating engaging content (graphics and copy) to publish on her profile.
I also wrote Jennifer a 7-email onboarding sequence sequence to support new members of her program, All-Access Reading. This sequence rolls out the red carpet for her members and supports their journey through the membership.
“The work [Caitie does] allows us to focus on our zone a genius - creating content for our programs. [She takes] what we're doing and elevates it, getting it out there to more of an audience."
Jennifer Findley
Scope of Work (Instagram): 4 posts per week, including strategy, copy, and graphics creation (Click on each post to view on Instagram)
Scope of Work (Onboarding Sequence): Strategy and copy for a 7-email sequence including custom images and gifs.
(Final sequence coming soon)